The WHO is more important than the WHAT
I just realized the other day, I have been a light house running up and down the coast rather than standing firm, so my clients could find me. (this isn’t what I’ve been teaching)
Secondly, I helped out a Madsens’ Studio Art Show on Saturday the 18th. Even though Shauna wasn’t expecting me to show my art work, She drove home and got a table for me. I appreciated that she squeezed me in. (yes, I am an artist)
Thirdly, I was supposed to work for another friend in the farmers market; at the very last minute Linda canceled. (I was put off because I had scheduled that day to work for her)
Through all of this I was able to attend the art show instead.
Why am I sharing this with you?
Sometimes, things just don’t work out as you think they will or should.
I wanted to be at the Art show, I like being around artists, their creativity it feels full of juice, it’s vibrant energy. No wonder sometimes Shauna appears to be high – it’s from all the creativity.
I have been thinking WHO is my niche? The WHO is more important than the WHAT.
My passion is really just helping people, when I am giving I feel good. Interestingly, I am surrounded by people who have trouble asking for help. (This is another story….)
After a few discussions with artists, they said, that they would really like help marketing themselves. Most people I find would rather hire someone to market them. The challenge is that it’s hard to marketing someone else, when the product is themselves.
Another discussion with friends and colleagues is, that people don’t really like FREE advice, they don’t take it well – they claim they don’t need any HELP (there’s that help word again.) They may use it, they may take it or they may not.
Similarly, when I was planning the Boot Camp for Nonprofits, the nonprofits themselves didn’t see themselves as floundering – their perception was that $75.00 was too low of a price for a day long conference. So, it wasn’t worth attending.
What have I learned in all of this?
Until I valued my own time, my talent, my expertise and what I have to offer, I would not be getting the clients that I wanted. You can’t help everyone. This leads to helping no one. Therefore, no clients and no profits.
That’s why I started doing what I know that doesn’t work. Running up and down the coast line looking for clients who would be willing to pay me or needing my help.
No one was coming.
At the art show, I decided to make some changes in how I am doing things and WHO are my clients are and WHAT I am willing to offer.
“Creativity of the niches that I have chosen is artists. They a much more than a diversion- they connect us to the world and each other. What a better place to enjoy art and creativity in a hub for all to prosper and share!”
It was fine to hear that you succeeded in doing “what you know that doesn’t work”, as you say it. Congratulations.
My story is much darker. When I am giving I feel good too, but I haven’t anything to give any more - after arranging more than 50 art shows, I cant buy a buss ticket to the museum where my picture are exhibited . I even envy a bit other who can enjoy at my works in the famous hall (That’s a joke of course) …
Lots were done but nothing was earned by me (except the memory)
Sorry for sad information, but … that’s my failure awakened me. Hundreds of questions were raised and thus my creativity continue to flourish - I don’t stop, but go on with blogging (the words and the visual pictures are the same Art and they differ between just as different forms of expression - the main message remains the same.
As I am writing in English, no one of my friends understand a word an thus knows nothing about my current activity, But my diary wasn’t the needless - I myself was the grateful reader of my creativity - the results were fine indeed. The writing enabled me to look at my disasters from the viewpoint of the eternities and thus my complaints became the sharing of my discoveries
flowers smell and even the withered ones look nice.
going further when physically that became impossible?